Color Palette Best Practices – Learn to Make a Professional Designer Thingy

Think you’re ready for color palette best practices?

There’s a lot of options when you’re looking to make a color palette. We’ve used a good number of them and have a great workflow to help anyone quickly build a professional color palette.

The Color Palette Best Practice Standards

Have a color palette prepared before outsourcing a website build to another person, or asking someone to create a dashboard.

A great color palette can make or break your online customer interactions.

You want to make a color palette because it gives you a chance to create something and every time you look at your website it adds that much more value to the entire presentation of your content or portfolio.

Our color palette here at dev3lop! Thanks for checking out our color palette best practices blog!

Follow Color Palette Best Practices First!

A color palette is the first touch on building a company, dashboard or website. Before creating content on the internet for professional usage.

If you don’t make a color palette early, you’re going to end up having to rebuild or rework your entire website and images. Also, if you’re half way done, and swap the color palette, which is changing the requirements, it can majorly impact your project and deadline!

Use Color Palette Best Practices To Lower Downtime!

To avoid requirement mistakes and thousands of extra clicks generated due to condition changes, be sure to build a color palette you love, create 3 to 5 examples, and then share them with your friends, family, and professional peers that know your industry.

Again, if you change the color palette years later, and re-wash your website, it can be a great thing, but it will take time depending on how related your content is offline.

Stay Organized Offline to be able to Change your Color Palette in the Future!

If you’re not organized offline, changing the color palette or image will be impossible. Be sure to stay ahead of the game by making your color palette early, and then organizing your pictures, photoshop files, illustrator files, fonts, and website files in a safe space.

Try to avoid keeping your content stored on your computer only, if your computer dies and you lose all your organized files, you will not be able to change your color palette in the future quickly, and the workload is ironically not the most fun!

I try to use a ‘folder per page’ or ‘folder per blog’ for starters, then you can easily come back and potentially completely automate your color palette change.

A Color Palette Best Practices Tutorial

Try the 3-5-7 rule when you make a color palette.

Three primary colors are a great way to begin picking out what you like as a business, company, or just a team throwing together a dashboard.

Five colors start to open the door for ‘let’s use this color for buttons’ and ‘let’s start using this color for helpful tips.’ The more prominent is font colors, background, and logo colors.

Seven colors is a lot, too many, and most modern color palette generators do not have an option to increase to 7.

Also, there’s a bit of science and research that goes into this too. Google it! Just kidding, lets briefly hit this topic.

Science when you make a Color Palette?

There’s a good deal of color theory that we can explore, for this blog, we want to keep it about how to win quickly!

A lot of the harmony in color palettes comes from Math. That math can be replicated, and we put our trust into color palette generator applications, they are entirely free and do the ‘hard math.’

The Basic Color Palette rule of 5

After seven colors your brain stops working, this is why you’ll not see many color palette generators going beyond 5! Same with dashboards, if it’s more than 7, the end users brain will have a more challenging time understanding the content.

Stick with five max.

What happens when you make a color palette over 7?

Brains classify this information as ‘not important,’ ‘not necessary,’ and ‘too involved.’ Stick with seven, as does this free web app Coolors– a simple color palette generator.

A complex color palette means end users turn their brain off. Run away from seven, and stick with three to five.

Avoid going too far out on a limb with lots and lots of colors, anyone who knows this thinks you’re missing the boat!

Joking aside, you start to look highly unprofessional when the color scheme is absurd.

What does the color palette affect?

Color palettes are for text, shapes, and nearly all non-photos. Anything that doesn’t have a real life image in it, you can pretty much bet it will look better in your company colors!

The color palette affects your end users, be sure to understand the emotions tied to colors and also be sure they are all harmonious!

Luckily developers have built free color generators online to use ad-hoc, a google of ‘color palette generator’ or ‘color palette from image’ you’re rewarded with a plethora of great content.

Build a Color Palette like Dev3lop

Plenty of great options because we like to keep it simple and fast.

Color Palette Best Practices Coolors logo
Coolors logo.

We use Coolors.

Just open Coolors site, and then follow along!

Once in, you simply hit a space bar to generate new color palettes!

How to use Coolors to Quickly Generate a Color Palette

  1. Visit
  2. Click start the generator.

    Color Palette Best Practices start button
    Click this blue button. It will help you begin your journey to follow Color Palette Best Practices.
  3. Hit the space bar.
  4. Highlight and left click the lock on colors you enjoy.
    Color Palette Best Practices Lock the color you enjoy
    Highlight any color to see the options. Use the lock to keep your favorite colors.


Document your HEX values in your notes; we prefer recording color palettes in Google Sheets. If you went too fast and saw a good one, click the back button!

How to Use Canva to Quickly Generate a Color Palette

  1. Visit
  2. Click on Upload an image

    Color Palette Best Practices upload an image
    Click Upload an Image to build your Color Palette out of your Favorite image.
  3. Find an image you want to use
  4. Copy and paste your color palette into Google Sheets.

That’s all it takes. It is just a couple of seconds, and you now have a color palette.

Google Sheets is a good place to document!

Whether you document using Sheets or not, be sure to capture these in a place you can easily find. This palette will be utilized a lot in your near future!

Canva for quick and easy Color Palette Ideas.

Of course, it’s a great practice to also use the image from Canva on your website. It’s not a bad habit to optimizing the image down to a jpeg.

Photoshop your image first, this may change some colors and throw off the end state of your palette otherwise.

How we use Canva to help our Clients

Canva is great because you just drop your favorite picture in it, whatever picture you love the colors in, and you can either use this as a header image, or image on your website. I like this path because it builds a comfortable place to COPY and PASTE – because documenting this is huge!

We email our customer to send us their favorite images, and send them back their matching color palettes! It’s a great way to kick start any new design job.

You have your color palette, and it’s saved somewhere secure!

We can not stress enough the importance of keeping your color palette somewhere easy to access. Keep your color palette now and store it somewhere that you can instantly access. Save it to your favorites bar!

Avoid burying it in a Powerpoint, five folders away. Keep your color palette now and store it somewhere that you can instantly access. Save it to your favorites bar!

Save your color palette now and store it somewhere that you can instantly access.

Save it to your favorites bar!

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